About Lance


Lance has over 30 years in Business Brokerage, Mergers & Acquisitions, and Business Appraisals/Valuations and is a second-generation Business Broker. His father Kent Schmidt founded what was at the time, 1978-1998, the largest brokerage firm in the country, National Business Brokers, Inc. By 2000, NBB, Inc. became the #1 company in the world for selling car dealerships. So, Lance has seen it all.

He started his career in the selling and valuing of businesses as a newly minted CPA with Coopers & Lybrand (Now Price Waterhouse, Coopers) and then went into the family business. Consequently, he assisted in the sale and transfer, as an agent or consultant, of hundreds of businesses over his career.

Lance is a Certified Valuation Analyst (CVA) with the National Association of Certified Valuation Analysts (NACVA), a Certified Business Intermediary (CBI) with the International Business Brokers Association (IBBA), and a member of the California Association of Business Brokers (CABB). He served as Treasurer and board member for the 2015-16 term. Lance now serves CABB as the Instructor for CABB-201, Advanced Recasting & Valuation.

His career in selling businesses, along with his background as a CPA and expertise as a CVA, uniquely qualifies him in the Valuation arena as well. Through his own company, National Business Appraisers, Inc., he has provided hundreds of business valuations for different-sized companies. During his career, Lance recognized a need for a low-cost valuation option for buyers and sellers, so he created what is called a MicroValuation. Lance also has a sub-specialty in valuing car dealerships due to his association with National Business Brokers, Inc.


  • CVA: Certified Valuation Analysts
  • CBI: Certified Business Intermediary


  • Attended California State University, Fullerton
  • Earned a BA in Business, with an emphasis in Accounting
  • Graduated with Honors

Fun Facts

  • He is the oldest of 5 children.
  • He was named after his father but has always gone by his middle name.
  • He is a big fan of horror movies and film festivals.
  • He loves to garden.
  • He has 3 children and 6 grandchildren.
  • He lives with his wife in Orange County, California.

Business Brokerage and M&A


Lance holds his license with National Business Brokerage, Inc. where he currently works as a Business Broker and an M&A Intermediary. Since joining NBB, he has had the opportunity to negotiate the sale of over one hundred businesses. He receives his CBI certification as a Certified Business Intermediary through the International Business Brokers Association. As a Business Broker and M&A Intermediary with 30 years of experience, Lance helps sellers exit and buyers enter the business-owning arena.

Business Brokerage

The market served by Business Brokers generally involves the sale of businesses with transaction values less than $10 million. Here, Lance assists the buyer, the seller, or both in the selling and acquisition of privately held businesses. Most often he acts as a dual agent, but, when necessary, works in conjunction with the other side’s agent, to navigate the sales processes. As a seasoned broker, Lance looks out for the interests of his clients and negotiates in a timely and professional manner. His dual skill as a valuation analyst positions him in a remarkably rare position of being able to author a Broker Opinion of Value report as one that has certified valuation analysis training.

Mergers & Acquisitions

more than $5/10 million to $100 million. As an Intermediary, Lance provides several services related to lower-middle market deal making such as acquisitions, divestitures, and financings. Understanding the legal documentation required and the rules and regulations for this type of business transaction are key. M&A business sales are handled through Spectrum Corporate Resources.

Business Valuations

Certified Valuation Analyst

Lance is the owner and president of National Business Appraisers, Inc. As a business appraiser and Certified Valuation Analyst, he provides appraisals & valuations for a variety of purposes for small to medium-sized businesses. These reports meet the scrutiny of attorneys, accountants, banks and their clients, courts, and the IRS. During his career, Lance has formulated professional valuations for hundreds of companies and has given Broker Opinion of Value to hundreds more.


Lance is most proud of what he has created for small business owners that need to know the value of their business but are not able or interested in spending what used to be thousands of dollars to find this value. The MicroValuation now fills the simplicity void in the small, main street business valuation marketplace. Since its creation in 2015, Lance has served many business owners, sellers, and potential buyers with this limited scope valuation. The number of referrals for this product is growing as word of this low-cost solution continues to spread.

Contact Lance

Business Location

23120 Alicia Parkway, Suite 200, Mission Viejo, CA. 92692

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